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March 24, 2017
SXSW is well-known as the launchpad for many technology start-ups like Twitter, FourSquare and Meerkat. While there are...
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March 23, 2017
Remember the food pyramid from health class? It wasn’t that long ago that a meal was considered incomplete if portions...
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March 21, 2017
Tomorrow is World Water Day: a palatable call-to-action to protect Earth’s most precious resource. Think about how many...

Special Reports

Welcome to the 2016 Ketchum Leadership Communication Monitor (KLCM), exploring the perceptions of more than 3,000 people in 10 countries regarding effective leadership, effective communication and the intrinsic link between the two.

The shift in consumer beliefs, attitudes and behaviors that began influencing the food industry in recent years has grown from relatively isolated rumblings into a full-on, seismic event.

At the core of this evolution are the Food eVangelists, a powerful global group who want to impact the way food is raised, packaged and sold and are committed to sharing their opinions with others.

Men are idiots. Right? Of course not. Everyone knows that men are far more multifaceted than a marketer’s PowerPoint presentation would suggest. But when it comes time to set strategy and brand direction, many marketers fall into timeworn, comfortable—and dangerous—habits.

Dynamic business environments and cultures of continuous change are the new normal for large organizations. This trend will only accelerate and, as a result of this omnipresent paradigm, Ketchum Change surveyed over 500 leaders of large corporations within seven countries to gain insights on how change has affected the people who feel it most–employees.

Welcome to the 2015 Ketchum Leadership Communication Monitor (KLCM), exploring the perceptions of more than 6,000 people in 12 countries regarding effective leadership, effective communication and the intrinsic link between the two.

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This is Ketchum
Our people explain what makes working for Ketchum so special.


Engaging Gen Z
We help brands decode Generation Z. Our mission is to help our clients achieve a next-gen youth mindset that breaks through the noise.

A Makeover for Holiday Fruitcake?
We offer free (& funny) advice on how to restore fruitcake's bad reputation.