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A Davos Week Unlike Any Other - World Economic Forum logo

A Davos Week Unlike Any Other

by Laura Clementi, Tom Derrick and Alicia Stetzer| February 2, 2021

Against the backdrop of a global pandemic crippling economies and restricting livelihoods around the world, more pressure than ever was on the business and world leaders who last week convened for the World Economic Forum’s non-traditional Davos Agenda virtual summit. With many sessions openly broadcast to the global public and the Forum’s 25 million social media followers, […]

Five Trends That Will Define UNGA and Climate Week 2020

Five Trends That Will Define UNGA and Climate Week 2020

by Jonathan Younger and Kenya Alvarado| September 17, 2020

We recently made the case that this year’s historically unique United Nations General Assembly (UNGA) and Climate Week—set to kick off later this week—presents a one-of-a-kind opportunity for companies to assess and clarify their purpose strategies and define their roles in the post-COVID global recovery. As a microcosm of the challenges the world is facing […]

Listen or Lead? UNGA and Climate Week Offer a Moment to Assess a Company’s Purpose

Listen or Lead? UNGA and Climate Week Offer a Moment to Assess a Company’s Purpose

by Jonathan Younger and Kenya Alvarado| September 10, 2020

As the global COVID-19 pandemic forces agenda-setting conferences to go virtual, this year’s United Nations General Assembly (UNGA) and Climate Week—beginning Sept. 18—offers a pivotal moment for companies and brands to assess the strength of their purpose strategy and their ability to meet the challenges of a global recovery. Historically each fall, leaders in sustainability […]

earth day 2019 - sustainability marketing

Earth Day 2019: Will this year mark a tipping point for sustainability?

by Jessica Mendelowitz| April 22, 2019

Over the past few years, there’s been debate over the progress we’re making to achieve critical sustainability goals. Is progress happening? (Yes.) Is it happening fast enough? (No.) So why, on this Earth Day, after we’ve been witness to so many starts and stops (Paris Climate Agreement vs. U.S. withdrawal), does 2019 feel different for […]

Earth Day 2016: The Importance of Tomorrow

Earth Day 2016: The Importance of Tomorrow

by Katie Michel| April 22, 2016

Earth Day is upon us once again! Companies are celebrating by launching new and exciting campaigns; kids in school will honor this day by planting a tree, or beginning a new composting program; parents will teach their young ones why it’s so important to protect and conserve the Earth—an Earth that is often take for […]

Ketchum Social Responsibility Swarms Over East London

Ketchum Social Responsibility Swarms Over East London

by Alastair McCormick| October 28, 2014

I recently spent time clearing, digging and weeding the garden at the Goldsmiths Community Garden in Hackney, East London. By the time we finished, my legs, arms and back ached, but in the best possible way. When I tell my friends, they can’t quite believe it: “Hang on, your company paid you to go gardening […]