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Posts:Creativity
Reflection at Work: Why It’s Such a Powerful Practice
by Wiston A. Rodriguez and Rachel Herter| June 24, 2022
Reflection is something that is often spoken about at the end of the year, when we look back at what we’ve achieved and set plans for the year ahead. However, reflecting at work is something that we should all do year-round. Mid-year is another intuitive time to pause for some inward thinking. In fact, research […]
Honoring Bee Marks: Food Marketing and Nutrition Communications Trailblazer
by Jaime Schwartz Cohen| May 18, 2022
May 18th would have been the 100th birthday of Bee Marks, a pioneer of the modern-day practice of food marketing and nutrition communications. If you don’t recognize her name, you are not alone.* A trailblazer whose impact was made before it was possible to leave a digital footprint, who didn’t seek the spotlight in an […]
Gen Z in the Workforce: Key Takeaways for the Future from the Judges’ Table
In the last few years, a pivotal shift has taken place in the working world: Gen Z has jumped into the workforce. That’s right. Gen Z is old now. Well, not “old” per se, but they’re no longer tweens and early teens. The eldest are a few years into their career and many are in […]
International Women’s Day: Designers Break Down #BreakTheBias
by Chris Ditner| March 8, 2022
Imagine a gender equal world. That’s what International Women’s Day organizers invite us to do as the end goal for taking up this year’s challenge — #BreakTheBias. In some ways, it feels as if women are more present and vitally important than ever before. Globally, 70% of frontline healthcare workers are women. It’s a woman […]
Cannes Lions 2021: The View from the Jury
by Sabine Hückmann| July 13, 2021
As a member of the Cannes Lions 2021 PR Lions jury, I was able to take a close look at some outstanding work that reflects the state of our industry at this strange moment in history. Though I didn’t have the opportunity to travel to Cannes in person, what I learned serving virtually was just […]
How Listening to Murder Podcasts Helps with Storytelling
by Kat Dare| May 4, 2021
My name is Kat, and I’m obsessed with all things true crime — specifically murder-based podcasts. I always have at least eight on the go at any time, and the moment I step away from my laptop, Stitcher comes right on and I’m immersed in the very worst of humanity, from serial killers to family […]
