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Posts:Creativity

Black History Month: Zora Neale Hurston & the Harlem Renaissance

by Chloe Kerr | February 6, 2018

When I was a little girl learning about the Black excellence of our past, I was amazed by their talent, intellect and resilience. Many were trailblazers with no footsteps to guide them – they created the paths that we walk today. With that in mind, I’m humbled to share my thoughts on a prominent African […]

Are You Ready to “Scan and Go?”

by Angela Connor | October 18, 2017

Wouldn’t you love to walk into your local grocery store, scan the items on your list, put them in your bag and head straight to your car when you’re done? No waiting to reach the cashier in long checkout lines, or even shorter self-checkout lines for that matter. I’m talking about a completely autonomous experience. […]

Eight Tips To Spark Creativity (infographic)

by Sue Maloney | February 6, 2017

How do you prepare yourself or your teams to tackle creative challenges? Perhaps, like me, your trusty creativity tool box could use a few new tools this year. Here are eight easy ways to prep your environment, your brain and your colleagues to better face that next big challenge.  

Checkmate: Five Parallels Between Chess and PR

by Brad Simon | December 27, 2016

Over the holidays, I tend to think about chess more than any other time of year. The nostalgia of playing (and losing to) my father, or watching my grandfather and uncle joust over steaming cups of Bustello as a child. This year, I decided to teach my six-year-old how to play… sort of. He recently […]

Trends 2017: The New Normal Is That There Isn’t One

by Rob Flaherty | December 19, 2016

It’s human nature to expect things to stay the same – it’s how our brains cope with complexity. But 2016 showed how faulty that assumption can be, with shift after tectonic shift in how the world is. And not just in the political sphere. The world saw transformational change taking place in sectors as diverse […]

Don’t Let Storytelling Become a Fantasy

by Petra Sammer | October 19, 2016

Over the last few years, storytelling has become one of the most frequently used buzzwords in PR.  The accepted wisdom now seems to be that, the future of communications lies in storytelling – and PR owns that expertise.