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Posts:January 2013

How to Be Quotable

by Bill Delaney | January 30, 2013

In the realm of PR, a multi-billion dollar global industry employing tens of thousands of people that encompasses multitudinous platforms to convey the messages of the world’s most important companies, it still boils down to a few words. The quote. For all the changes in PR since the digitization of, well, just about everything, and […]

Dispatch from Davos 4: Digital Journalism–More than a Drop in the Bucket

by Rob Flaherty | January 28, 2013

At a session last week titled “From Tabloid to Tablet,” we heard perspectives on the turbulent world of journalism from leaders of Google, Thompson Reuters, the Financial Times, Business Insider and Al Arabiya, among others. Most interesting to me was the advice to fellow journalists from Jeff Jarvis, former big-time editor, best-selling author, creator of […]

Dispatch from Davos 3: Dignity and the Dandelion Story

by Rob Flaherty | January 25, 2013

Ketchum is dedicated to giving back to our communities on both a local and a global scale. As part of the ongoing exploration of emerging social responsibility models, last night I accepted an invitation to a dinner to learn more about a relatively new organization called Global Dignity. The dinner was hosted by the organization’s […]

Skirmishes Over Obama’s Cabinet Picks May Overshadow Policy Fights

by Jeremy Pelofsky | January 25, 2013

With the inaugural festivities winding down in Washington, D.C., attention will quickly shift to President Barack Obama’s nominations to fill his Cabinet – many of whom will have a significant impact on the direction of policy and therefore our country for the next four years. While some have attracted a bit of controversy, namely his […]

Davos Dispatch 2: The Three Hurdles to Healthy Living

by Rob Flaherty | January 24, 2013

In this season of new year resolutions, you may think that the biggest obstacles to healthy living are lack of willpower, a lack of time to exercise and a love of cheese, pasta and good wine. OK, those are my obstacles. However, at the more serious global policy level, the real obstacles to reducing chronic […]

Social Media Policy Annual Review

by Kate Matlock | January 24, 2013

Welcome to 2013. You’ve made your resolutions to be a bit more organised, have a better work-life balance, and spend more time in the gym than on Facebook. With each new start we tend to look back at the old, learn from where we were, and plan for the future. So isn’t it time you […]