News + Views

by Ketchum| November 10, 2022

Veterans Day in the U.S. is observed on the anniversary of the end of World War I. It is a time to remember, celebrate and honor those who have served in the U.S. Armed Forces. Reflecting on Veterans Day, Jesse Ortega, Ketchum senior tech support specialist, and U.S. Navy petty officer second class, recalls the […]

by Lauren Butler| July 5, 2022

In the journey to a hybrid workforce, could a more human-centric office overcome the resistance to showing up in person?  As leader of Ketchum’s Employee Engagement client specialty, I read voraciously every morning to stay on top of workplace trends and ensure we’re always looking around corners for our clients. But it was at a […]

by Dylan Bailey, MS, RD, FAND| June 3, 2022

by Aleksandra Barnes| May 27, 2022

Davos is a bit like marmite: synonymous with wealth, prestige and power, many businesses whose success rests on free trade and the ability to forecast economic trends, see it as an annual pilgrimage for mega-concentrated networking. Others decry it as a talking shop, and a façade for the most privileged 1% to travel by jet, […]

by Jaime Schwartz Cohen| May 18, 2022

May 18th would have been the 100th birthday of Bee Marks, a pioneer of the modern-day practice of food marketing and nutrition communications. If you don’t recognize her name, you are not alone.* A trailblazer whose impact was made before it was possible to leave a digital footprint, who didn’t seek the spotlight in an […]

by Beth Beasley| May 12, 2022

In the last few years, a pivotal shift has taken place in the working world: Gen Z has jumped into the workforce. That’s right. Gen Z is old now. Well, not “old” per se, but they’re no longer tweens and early teens. The eldest are a few years into their career and many are in […]