Everything, Everywhere, All at Once: NRF 2023 Recap

Abby Lovett, EVP Managing Director, Retail & CPG, attended National Retail Federation (NRF) 2023, Retail’s Big Show, from January 14-17 in NYC. Check out her recap, which includes nearly 30 hours of lectures summarized into key takeaways on the state of retail, brands and consumers, along with implications for communications pros navigating it all.

Retail’s Big Show by NRF is a large annual expo that provides retail solutions, the latest in innovation and tech, valuable insights from showcases, exhibitors and sessions, and so much more.

Download the NRF 2023 Takeaways Here

EVP, managing director, Ketchum Retail & CPG, Abby is responsible for setting the strategic communications vision—while delivering and managing data-driven results—among top clients across the CPG and Retail sectors. With nearly 20 years of public relations experience, from both in-house and agency roles, she leads Ketchum Chicago, multiple top-agency engagements and focuses on bringing best-in-class integrated marketing solutions to clients and internal stakeholders alike. During her time at Ketchum, she is one of the distinguished few to receive the David Drobis Award for client service excellence.