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Posts:December 2016

Checkmate: Five Parallels Between Chess and PR

by Brad Simon| December 27, 2016

Over the holidays, I tend to think about chess more than any other time of year. The nostalgia of playing (and losing to) my father, or watching my grandfather and uncle joust over steaming cups of Bustello as a child. This year, I decided to teach my six-year-old how to play… sort of. He recently […]

Preparing for the Global Impact of the Incoming Trump Administration

by KayAnn Schoeneman| December 22, 2016

Since his electoral victory last month, the “new normal” in day-to-day business operations includes wondering how the incoming Trump Administration will govern, and what impact the governance will have on corporations, c-suites and general counsels as well as stock price, reputation and ability to operate.

Trends 2017: The New Normal Is That There Isn’t One

by Rob Flaherty| December 19, 2016

It’s human nature to expect things to stay the same – it’s how our brains cope with complexity. But 2016 showed how faulty that assumption can be, with shift after tectonic shift in how the world is. And not just in the political sphere. The world saw transformational change taking place in sectors as diverse […]

Borderless Nutrition News November 2016

by Jaime Schwartz| December 16, 2016

Trends, hot topics and observations from nutrition experts around the globe… In this issue of Ketchum Borderless Nutrition News, five members of the Community share their food and nutrition observations and experiences while living abroad, including similarities and differences, what has been most surprising and one key observation they want nutrition experts around the world […]

All I Want For Christmas Is an Actual Gift

by Brian Keenan| December 15, 2016

Christmas, beloved end-of-year western holiday, can be pretty boring for brand communications. Xmas advertising historically draws on the same ole’ yule tide tropes to tell stories at the end of the year. We know its “that time of the year” when we start seeing brands roll out their own take on Santa, elves, reindeer, snow, […]

Can Virtual Reality Make DeAndre Jordan an Elite Free Throw Shooter?

by Chip Scarinzi| December 13, 2016

Along with 50+ million other sports fans in North America, I too obsess about fantasy sports – and this time of year, I’m particularly fixated on fantasy basketball. This past week, my near-constant attention to an imaginary basketball team, Dynamite Diggums, led me to this tasty little nugget: Los Angeles Clippers’ center DeAndre Jordan is […]