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Reese’s Pieces IN a peanut butter cup? It must have been fake news. Or was it? See how Ketchum and Reese’s created a social media craze with ‘Cupfusion’.
Ketchum and Kleenex sought to help the 87 percent of students who face back to school anxiety. See how sharing their feelings on tissue packs helped.
Pfizer wanted to inspire brand awareness among senior Brazilians, while influencing younger generations to set a path of lifelong health. We created a series of inspiring films got the country thinking about aging in a new way.
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How Communicators Will Copilot the Transportation Revolution
Transportation is second only to weather in terms of sparking a conversation. And for good reason. Traffic headaches, flat tires caused by potholes, sitting on the tarmac waiting for a gate, broken down cars on the train line, and many more travel inefficiencies cost the U.S. $160 billion a year  and everyone has a […]
Animal Welfare, Children’s Education, Hunger Are Top Three Causes Americans Care About in 2018
According to Ketchum Purpose Study, 48 percent of Americans Are More Likely to Buy Gifts from Companies that Give to Disaster Preparedness and Relief