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Posts:April 2010
The Extra 26.2
by Jon Higgins| April 26, 2010
For 87 years, Ketchum has taken pride in always going the extra mile for our clients. But 26.2? Yes, that’s a full marathon. Sally Arnold’s snap decision to go for it — the entire distance — was actually made when all but one entrant had completed last Sunday’s London Marathon.
Zzzzzzz
It was ten minutes into my 30 minute presentation. I looked up to make eye contact with the senior client and … he was … sound asleep. Chin on chest, snoring, the head bob. The man was Mayor in the Land of Nod. You can imagine how disconcerting this was. But it was a boardroom […]
