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Posts: Justin Coffin
The Five C’s of Using Paid Media to Optimize the Customer Journey
by Justin Coffin | September 13, 2018
Are you getting what you paid for? Think about your paid media provider relationship. Is it a partnership that pushes boundaries, or a transactional dialog without the benefit of critical thinking and strategic excellence? Media ad spending worldwide is expected to grow by 7.4 percent to $628.63 billion by the end of 2018 according to […]
