Ketchum author Jessica Clifton

Based in Hong Kong, Jessica is a passionate communicator focused on delivering results and driving change through digital strategy and social media for global, Hong Kong and Asia Pacific clients. Her background and experience lie in the media, communications and creative industries, with specialities in travel, leisure, hospitality, F and B, logistics and transport sectors, including future mobility and the push for a greener planet.

Posts: Jessica Clifton

Mid-Pandemic Social Media Best Practices to Hang Your Hat on

Mid-Pandemic Social Media Best Practices to Hang Your Hat on

by Jessica Clifton | December 22, 2020

Communicating through COVID—in Hong Kong or anywhere—continues to be illuminative. Working for a global consultancy in a region that was hit first means I’ve now been counseling clients and supporting international colleagues at opposing stages of the cycle for the best part of a year. Anyone with skin in the game—from brand strategists to crisis […]