Posts: Jeffrey Moran

Divergent Perspectives from Cannes: The Agency and the Client

Divergent Perspectives from Cannes: The Agency and the Client

by Marcus Peterzell and Jeffrey Moran | June 23, 2015

It’s a Business Deal, Not a Date By Jeffery Moran, Pernod Ricard All too often, clients take it too personally. Securing and engaging talent isn’t dating, and it’s certainly not personal. It’s a business deal and needs to be planned for. Parting with any significant amount of money can cause anxiety. Especially when engaging talent […]