Posts:July 2014, Social Media
Is Wearable Technology a Nightmare for the PR Industry?
The calculator watch, introduced in the 1980s, was perhaps the original piece of everyday wearable technology. I loved my little Casio, it seemed like something from the future. Now once again the wearable technology category is set to grow from its $5 billion dollar baseline. Soon these wearable devices will be linking with ecosystems of Internet-enabled technologies […]
History Retweets Itself: What Old Media Can Tell Us About The Future
What if social media – an idea most of us associate with the past decade – is actually something we’ve been using for 2,000 years? And what if mass media – an industry we think of as seriously challenged by ‘new’ media innovations – is actually the disruptive agent running counter to a much longer […]
#EBookInADay: A Public Relations Learning Hackathon
Remember how I told you about the #EBookInADay initiative I led through CIPR in partnership with the University of Solent? The book, P2P PR, has now been completed and I’m pleased to share the outcome with you. First, let me give you a little recap on what this project entailed: #EBookInADay The purpose of this […]