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Posts:February 2012, Social Media

Three Podcasts To Feed Your Creative Brain

by Nancy Martira| February 22, 2012

I listen to a ton of podcasts – literally, one metric ton[i].  Between my subway commute, walking the dog, and not watching practically any television, podcasts are how I consume arts, culture, and keep my brain occupied while I’m washing the dishes. Here are some trusted favorites I turn to when I want to change […]

Social Media Week London Day 5: Influence, Sharing, Like Minds and Sore Heads.

by Melissa Wolfe| February 20, 2012

The final day of Social Media Week London 2012 wrapped up the event and made sure it finished on a high. Despite the official closing party on Thursday night, attendees were wide awake for Like Minds’ ‘Trust and Social Influence’ event at 8:30am. It generated the most conversation of any event all day, as the […]

Social Media Week Infographic

by Melissa Wolfe| February 17, 2012

A live hangout and the psychology of online influence: day 4 at Social Media Week London Day four of Social Media Week London saw the much heralded Google+ talk. With a packed turnout and a live Google hangout allegedly converting many of the attendees to the possibility of this medium – “The woman from Google […]

Is Facebook the Right Place for Your Brand?

by Andrea Fuller| February 17, 2012

No one said Facebook wasn’t a popular online destination, especially since as of January 1, 2012, an estimated 845 million users were signed up for Facebook, worldwide. If 845 million people are in one spot, then as a brand I should be there as well, right? Not necessarily.

I Measure, Therefore I Am!

by Gianni Catalfamo| February 17, 2012

The engineer speaking: “What you cannot measure does not exist.” It’s hard enough when someone else is telling you this, imagine how hard it is for me, having my marketeer brain argue with my engineer brain (half of each, don’t worry)! However, the marketeer halfbrain is doomed, once SoMe exit the fog of experimental pilot […]

Can Twitter Change The World? Day 3 of Social Media Week London

by Melissa Wolfe| February 16, 2012

Day three of social media week started with a bang and, yet again, Social Media Week visitors showed a propensity towards early morning tweeting: a spike of conversation at 9am remained untopped throughout the day. With some diverse events – from food photography to Social Business, and including trends in mobile and teenagers’ use of […]