Ketchum author Corinne Gudovic


Corinne has nearly 20 years’ experience in brand marketing and corporate communications. In this time, she has developed and executed award-winning communications campaigns for a diverse group of retail, home and food brands/companies including: ConAgra Brands, J.M. Smucker Company, Lowe’s, Sears Holdings Corporation, Serta, Target and Whirlpool Corporation. Corinne’s unique blend of brand marketing and corporate communications expertise has proven invaluable when trying to bring two sides of an organization together as one cohesive unit. In addition, and a true passion area for her, Corinne has had the opportunity to be intimately involved in helping her clients identify their higher-order purpose to better align and activate new or existing corporate causes.

Having served in both agency and in-house corporate communications roles, she understands the day-to-day challenges her clients face and therefore can provide a unique perspective to her clients and teams. She is skilled at helping simplify communications, cutting through the clutter, and creating a pathway to faster and more meaningful results. Beyond building powerhouse teams and fostering great client partnerships, Corinne is best known for challenging the status quo and creating breakthrough programs that drive scale through effective use of paid, earned, shared and owned media channels.

Corinne is married to her high-school sweetheart and together they have three beautiful children.

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