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Blog posts published by the “Editor” are written by guest authors, and by employees of one of Ketchum’s affiliate partners around the world. The author’s information is listed at the top each post.

Thinking Beyond Numbers

by Editor| October 30, 2012

This article is being republished from PublicAffairsAsia.com. Corporate communicators must think beyond numbers and develop a coherent narrative for their firms if they are to effectively articulate how they will navigate ongoing economic uncertainty, suggests Josh Nova. Since the financial crisis we have been living through a period of economic uncertainty, which continues to weigh […]

How Fashion Trends Are Being Dictated by Social Media Trends

by Editor| October 26, 2012

Two members of Ketchum, Ryan Shell, Senior Manager, Online Communications, and Sarah Unger, Managing Account Supervisor, Creative Catalyst served on a panel discussion hosted by Fashion News Workshop (FNW)/Trends last week about the ways in which new media is affecting the fashion industry and, more broadly, our news cycles, trend spotting, and cultural commentary. Specifically, […]

Don’t Just Say It but Do It…Do It the Right Way

by Editor| October 17, 2012

On Monday, October 15, Ray Kotcher, chairman of Ketchum, received the Public Relations Society of America’s highest individual honor, the Gold Anvil Award. The award was presented earlier this week at the PRSA 2012 International Conference and is the organization’s lifetime achievement award. It is given annually to an individual whose work has significantly advanced […]

Leadership Communications 101

by Editor| October 8, 2012

Even leaders need to brush up on their communications skills from time to time. The fifth and final trend uncovered by the European Communications Monitor (ECM) addresses leadership in communications, which can come in handy for CEOs and political leaders alike, whether it be carrying out organizational strategies, confronting a tough economic climate, or addressing […]

Half the Sky Movement: Women Are Not the Problem; They’re the Solution

by Editor| October 5, 2012

On the heels of Ketchum’s official KSR month in September, Room to Read, Ketchum’s global charitable partner, hosted a discussion with New York Times reporter, Nicolas Kristof and his wife, Sheryl WuDunn, on October 1st to preface the premiere of the feature documentary, Half the Sky: Turning Oppression into Opportunity for Women Worldwide, based on […]

The Washington Viewer Guide to the Upcoming Election Debates

by Editor| October 3, 2012

The wall-to-wall coverage of the upcoming presidential and vice presidential debates is in full swing ahead of tonight’s first tête-a-tête between President Obama and Governor Romney. Much of the coverage has zeroed in on the latest polls, the expectations game each side is playing and arm-chair quarterbacking what each candidate must do – or not […]