Posts: Kelsey Fleury

Community Management: The Right Way to Engage Consumers

Community Management: The Right Way to Engage Consumers

by Kelsey Fleury | April 18, 2017

As a professional who manages communities across an array of brands and industries, I’ve seen my fair share of questionable behavior. I’ve been tasked to cover a wide range of responses—from Twitter trolls taking over your notifications to someone just dropping by to say they love a product—I’ve experienced it all. The biggest lesson learned […]

The 4 Biggest Challenges Brands Face on Snapchat: Conquered

The 4 Biggest Challenges Brands Face on Snapchat: Conquered

by Kelsey Fleury | August 30, 2016

With 100 million users and 400 million snaps a day, it’s no wonder brands are turning to Snapchat to connect with consumers. The social networking platform allows brands to connect and interact with an audience in real-time by posting engaging content. However, with these perks come even greater obstacles. Below are, in my opinion, the […]