Posts: Alastair Sibley

Alastair Sibley Author

Alastair is a veteran online community manager and strategist with over 10 years’ experience in the field. An avid gamer, cyclist and tortoise keeper he can be found on twitter (@alsibley) or hard at work in east London, amongst Ketchum’s other digital specialists.

Q&A with Alastair Sibley

by Alastair Sibley| September 24, 2013

Ketchum Q&A with Alastair Sibley, Community Strategist, Ketchum. Q: How can I build a community around my brand? A: Community discussions about food are all-pervasive online because most people feel they’re experts on the subject. We hold opinions on what we do and don’t like about it, we don’t need any qualifications in order to […]