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Brad Simon is Vice President, Online Communications within Ketchum’s Corporate Communications team. When not in the New York office he’s raising Grayson and Gabrielle, trying to improve his Elo rating and slowly caving into his wife’s persistent demand to binge watch The Wire. brad.simon@ketchum.com

Oh Snap! Five Ways Brands Can Leverage Instagram Stories

by Brad Simon| August 4, 2016

Instagram dropped a metaphorical vomit rainbow on Snapchat Tuesday with the launch of Instagram Stories, IG’s answer to Snapchat’s wildly popular “self-destructing” photo and video sharing platform. If Picasso were still gracing us with his genius, he might amend his most famous quote to read, “Good artists copy, great artists steal, and the best social […]