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Posts: Kelley Skoloda

Kelley Skoloda Author

Kelley is a Partner and Director of Ketchum’s Global Brand Marketing Practice. She is the author of of the business book, Too Busy to Shop: Marketing to Multi-Minding Women (Praeger/Mar 2009) and the architect of the widely-publicized Women 25to54 offering.

BlogHer 2012: Five Ways the “Unexpected” Broke Through

by Kelley Skoloda| August 13, 2012

BlogHer ’12  was full of what we’ve come to know of the annual conference – thousands of bloggers (close to 5,000 this year, mostly women and some men) with hundreds of sponsors in a fun-loving, swag-laden, information-packed forum (this year at the Hilton in NY) that reverberates through the blogosphere for months afterward. As I […]