Posts: Sarah Unger

Sarah Unger Author

Sarah is a VP of Insights & Strategic Planning, working closely with team leaders to catalyze the planning/creative process and develop key research-based and target-relevant insights that help lead to clear strategic vision. In essence, people fascinate her and she figures out what makes them tick so brands can intersect with consumers in a meaningful, mutually profitable way. Recently named to the 2015 Forbes 30 Under 30 List in Marketing & Advertising, her focus on millennials has become a core area of Ketchum expertise. A committed cultural enthusiast, it’s hard to find something that doesn’t interest her. You can follow Sarah’s random musings on Twitter @sarahjane047, PSFK, and her blog, So Five Minutes Ago.

Photos from the Aspen Ideas Festival

by Sarah Unger| July 6, 2012

I’ve had an amazing time attending the Aspen Ideas Festival during the past few days. Here are some photos I’ve taken along the way.

TiVo for Ideas

by Sarah Unger| July 5, 2012

At the grand opening of the Aspen Ideas Festival, some of the most noteworthy speakers flew through two-minute presentations on their vision of the next big thing.  Hearing large-scale concepts effortlessly shortened into two-minutes made TED’s 18-minute presentation time seem long-winded. And what two-minute idea caught me by surprise? A direct endorsement of Ketchum’s idea […]