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Ketchum author Bill Reihl

Bill has been building, defending and supporting brands for nearly 25 years. With a background in strategic planning and creative development, Bill puts his curious mind to work for the benefit of clients every day. Bill started his career in Washington, D.C. and has been based in New York and working globally in every major business capitol (and even a few small towns) for the bulk of his career. Bill has worked across most categories in the consumer brand space from fashion and apparel to consumer electronics to automotive to FMCG.

Posts: Bill Reihl

The Evolution of Man

The Evolution of Man

by Bill Reihl| June 13, 2014

With Father’s Day just around the corner there has been much talk about the evolution of the modern man and today’s dads. So who is the modern man and what does he want? We were curious too since much of our work and many of Ketchum’s clients focus on the male consumer.  So we asked […]