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Posts: Danny Whatmough

Danny Whatmough Author

With a wealth of experience working in digital marketing and PR, Danny Whatmough is an Associate Director working in the digital team at Ketchum and is a thought leader in the wider PR industry. He is chairman of the PRCA’s Digital Group and is currently heading a PRCA working group looking at the ‘future of the PR agency.’ He is also an influential industry commentator through his own blog (dannywhatmough.com) and as a guest blogger on Econsultancy, The Wall, Huffington Post and Social Media Today. Danny is often quoted in the industry press as well as being a regular speaker at industry conferences and events. He is on Twitter at @dannywhatmough

8 Social Media Stats You Need to Know Right Now

by Danny Whatmough| May 14, 2014

Global Web Index has just released its Q2 2014 report giving the latest figures for social media usage and engagement across more than 30 global markets. We’ve looked through the report and pulled out the eights statistics that we think you need to know to inform your global social strategies. 1.    Facebook still dominates with […]

Five Steps Marketers Need to Take to Survive the Facebook Problem

by Danny Whatmough| May 9, 2014

One of the challenges of social media marketing is that you are often at the mercy of third party platforms. If a platform says jump, then you need to jump in order to maintain the effectiveness of your activity. Over the last few years Facebook has ‘tinkered’ with its platform on numerous occasions and this […]