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Posts: James Peters

James Peters Author

Ketchum clients have trusted this communications leader for strategic and creative counsel since 2004 when he joined Ketchum. Today Peters leverages his 24 years of public relations experience in the ever-evolving retail sector by working with client teams to drive feet to store (brick and mortar) and clicks to sites (e-tail). Engagement ranging from product and brand launches, media relations, franchisee & internal engagement, store openings, corporate reputation & crisis management and path-to-purchase messaging.

Peters is a retail expert, having collaborated on projects in grocery, food service and dining, QSR, general merchandise stores, convenience and gas stations, home improvement, health and personal care, electronics and e-commerce.

Peters is a self-acclaimed barbeque connoisseur and chef. He and his wife do their best to raise their teens in Dallas, along with a wily three-year-old Catahoula hound dog.

Sexual Harassment: How Companies Can Live Values of Zero Tolerance

by James Peters| April 16, 2018

The adage “hear no evil, see no evil, speak no evil” should never apply to sexual harassment situations. There are far too many cases making headlines about how people knew, or had heard rumors, or most shockingly, ignored the truth about sexual harassment in the workplace. We have seen it in academics, sports, media, big […]