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Posts: Katherine Watier Ong

Katherine Watier Ong Author

Katherine Watier Ong works with clients to stay on top of the changing nature of search & social. She has 8 years of SEO and social experience, and is part of the 1 million visitors per month club after taking one of the websites she was promoting from 300K to 1.2 million in one month with an integrated 360 degree promotion program. She is VP, Online Strategy and Market Insights in Ketchum’s online strategy department, and helps manage a team that tracks the online consumer, online analytics, changing online platforms and algorithms, and develops strategies for clients to connect with their online consumer. Follow Katherine at @kwatier, Google+ or connect with her on LinkedIn.

Social Media Personalization Series: Facebook

by Katherine Watier Ong| April 21, 2014

In 2014, it’s all about you. But what you may not realize is that search engines and social media companies have actually been making it all about you for years now, as Google started creating unique, personalized search results back in 2008. So here we are in 2014 with plenty of questions still to be […]