Posts: Alan Danzis

Alan Danzis Author

Alan has been with Ketchum for more than five years. Follow him on Twitter at @adanzis if you want rare insights about PR and social media, and tons of stuff about video games, technology and other sci-fi and nerdy things.

GroupMe to Let Brands Talk to Consumers (No Really . . . We Mean It This Time)

by Alan Danzis| March 28, 2011

How many times have marketing and social media consultants spoke boldly about how social media have enabled brands and corporations to talk to consumers in ways never seen before? Let’s take a step back: how many are doing it right? Raise your hand if you’ve seen brands put up press releases on Facebook or Twitter? […]

Are We Currently in the Game Layer Decade?

by Alan Danzis| March 22, 2011

Last week, I had the chance to visit SXSW Interactive on behalf of Ketchum. I wasn’t there specifically for any clients we work with, but instead, Ketchum sent me alongside my Ketchum Social Media colleague Jon Bellinger to spot trends for the upcoming year; meet and greet with Internet culture luminaries like, the founders […]

Foursquare 3 Check-ins: Here's What You Need to Know

by Alan Danzis| March 9, 2011

In the run-up to South by Southwest (SXSW) 2011, it’s definitely hard to keep up with all the news surrounding Foursquare. I had a blog post all set and ready to go for this morning on version 3 of its software and how it would fundamentally change the way users enjoy the mobile application. And […]