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Posts: Nancy Martira

Nancy Martira Author

Nancy leads the Social Media Group at Ketchum’s New York office, where she counsels a wide variety of companies on how to engage with consumers online and become a part of the conversation. Working with brands like Kodak, Frito-Lay, ConAgra Foods, H&R Block and IKEA, she has developed strategic influencer programs, local events, Twitter and Facebook content sourcing, and event sponsorships. She often works with companies to develop their internal social media guidelines.

Do you have What It Takes to Be a Community Manager?

by Nancy Martira| December 27, 2013

In this day and age, chances are high that your clients or brands have some kind of presence on social media and they may be also involved in any number of online communities that are relevant to their industry and target audience. But who is responsible for managing all of these accounts so they work […]