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Ray Kotcher Author

Ray started at Ketchum in 1983, was appointed CEO in 2000, and became its Chairman in 2012. During his tenure, he has overseen the expansion of the firm’s global client-service footprint, as well as the broadening and deepening of Ketchum’s offerings. He actively counsels clients, has been included in PRWeek’s Power List and serves in leadership positions across the industry.

12 Trends for 2012

by Ray Kotcher| January 17, 2012

At the beginning of each New Year, I enjoy in pausing for just a moment to reflect on the year past and consider the possibilities that lie ahead. I am energized by the relevance of public relations to the marketing mix and at the corporate level, and by the increased sophistication of our discipline. While […]