Posts: Paige Johnson

Paige Johnson Author

How Facebook's New "Mobile, Social, Local" Strategy Could Make Retail Marketers' Dreams Come True

by Paige Johnson| November 12, 2010

What Was Announced? Facebook made three recent announcements (Nov. 3), including: Find Deals — Lets retailers offer rewards to Facebook users. Location Information via Places — Facebook’s answer to Foursquare is a check-in feature that lets users announce their location as a status update and tag friends. (One big difference from Foursquare is that Facebook has about 800 times […]