Ketchum author Michelle Blaya

Michelle is a vice president in the brand marketing practice of Ketchum Los Angeles. Michelle has managed and contributed to award-winning PR programs that have helped raise awareness and shape perception for client communication programs, including product launches, analyst and media relations, speaker’s bureaus and event

Posts: Michelle Blaya

Don’t Judge A Mom By Her Demographic

Don’t Judge A Mom By Her Demographic

by Michelle Blaya| August 17, 2012

Never before have cheers turned to jeers as quickly as it did following news that Yahoo! had hired Melissa Mayer as its CEO, making her the first pregnant woman to lead a Fortune 500 company. The progressive hiring move by Yahoo! made the fact that Mayer was nearly six months pregnant a non-issue in the […]