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Posts: Jennifer Colpitts Ayers

From Responsibility to Advocacy: Finding the Right CSR Balance for Your Company

From Responsibility to Advocacy: Finding the Right CSR Balance for Your Company

by Jennifer Colpitts Ayers| April 24, 2018

In the past eighteen months we’ve seen more and more companies taking stands on social issues: be it proactively making statements on hot-button issues around gender, gun control and equality; responding to consumer pressure to take products off the shelves; or using its advertising might to advocate for social change. Companies are quickly being forced […]

International Women’s Day 2017: How to Communicate when Purpose and Politics Collide

International Women’s Day 2017: How to Communicate when Purpose and Politics Collide

by Jennifer Colpitts Ayers| March 7, 2017

International Women’s Day is a time when we collectively celebrate the social, economic, cultural and political achievement of women around the world. It also can be a moment in time for companies to highlight women and their achievements and roles in industry. This year, March 8 will not only be celebrated by the United Nations […]