Bettina is a Senior Vice President in Ketchum’s Travel & Economic Development sector. She brings years of experience leading integrated marketing communications campaigns across diverse industries including travel & tourism (destinations, airlines & hotels) and consumer packaged goods. She has a Masters from NYU in corporate communications and have received numerous industry awards for campaigns she’s spearheaded – including, most recently, PRWeek’s 2018 Campaign of the Year. Growing up as a child of an Argentine diplomat, she lived in many parts of the world: Argentina, Australia, the Philippines and the United States – which is why her calling is travel, both professionally and personally.