Andrew Moesel is a strategic communications professional with nearly two decades of experience in media relations, public affairs and crisis communications. In his role as Senior Vice President in Ketchum’s Issues and Crisis practice, Andrew helps clients navigate the increasingly perilous landscape of public opinion, working to develop strategies that both bolster and protect their corporate reputations. Proving counsel to clients across industry sectors and geographic locations, Andrew provides clients with strategic guidance and results-oriented tactics that are tailored to each situation, drawing from his own experience and Ketchum’s deep bench of subject matter experts.
Crisis is my job—it’s even right there in my title—but in 2020, it feels like we are all working in crisis, both professionally and in our personal lives. Recently, like so many of us, my friends and family have grappled with an onslaught of hardships: losing loved ones, getting fired, confronting the hard truths of […]
How risky is it, really, for companies to speak out on political or cultural issues? The new reality—in which some stakeholders expect corporations to express their opinions on controversial topics—understandably makes many corporate leaders very nervous. In this hyper-partisan, social media-driven environment these political and cultural matters have vocal opponents on both sides, and the […]
It is the great dream of meteorologists and gamblers to be able to predict the future. Business leaders are likely a close third behind them. If history has taught us anything, however, it is that the world—and, by extension, business—is unpredictable. The old maxim tells us to expect the unexpected, and yet we often still […]
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