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Posts: Andrew Lamb

Andrew Lamb Author

Andrew Lamb is the Digital Strategist for Healthcare at Ketchum Pleon in London, where he works across the Healthcare team and their sister company Inspired Science, a medical education agency.

Word on the Tweet: Listening to the Diabetes Community on Twitter

by Andrew Lamb| January 11, 2013

As a healthcare digital strategist, when I want to understand trends and get a sense of what online communities are saying, Twitter is an essential source of data. The healthcare arena has generally been slow at adopting social media (mainly for regulatory reasons) but this is changing. To demonstrate this, we developed the infographic at the […]