What’s been your favorite Ketchum Blog post this year? As 2011 winds down, we’ve put together a list of some of our favorite posts from this year. We invite you to check out some of the ones you may have missed and let us know if you have any topics you would like us to blog about in 2012.
Happy reading, and happy new year.
Media
- The Consumer as Editor by Jackie Burton, Nov. 17, 2011
- Making the Offline and Online World Intersect by Ryan Shell, Nov. 14, 2011
- How ‘Gamification’ Can Help Your Brands and Your Customers by Alan Danzis, Sept. 13, 2011
- Why Should PR Pros Care about Google+? by Jonathan Kopp, Sept. 6, 2011
- The Social Media Scene in Brazil and Beyond by Ben Foster, Aug. 29, 2011
- The Art of the Relationship: Building Strong Connections With Today’s Media by Nicholas Scibetta, Aug. 24, 2011
Global Experiences
- Room to Read Distributes Its 10 Millionth Book by Julie Ferriot, Nov. 17, 2011
- Camp Ketchum: In Over Our Heads by Robert Burnside, July 25, 2011
- Shaping Future Leaders by Barri Rafferty, July 22, 2011
- Egypt: A Revolution Made by Social Media by Ramzi Raad, Feb. 9, 2011
- Davos Dispatch IV: Captain Chesley ‘Sully’ Sullenberger by Rob Flaherty, Jan. 28, 2011
Creativity
- Three Features of Jealousy-Inducing Campaigns by David Gallagher, Dec. 13, 2011
- The Creativity Paradox: Desire and Rejection of New Ideas by Petra Sammer, Nov. 9, 2011
- Ten Tips to Recruit the Best Grads by Karen Strauss, Sept. 12, 2011
- The Opportunity to Break Through by Ray Kotcher, May 3, 2011
Culture and Trends
- Cannes Communiqué: Humankind Brands by Kelley Skoloda, June 22, 2011
- I Heart Negativity by Marc Levy, June 7, 2011
Change Management
- For the Love of Change by Katrin Schwabe, July 12, 2011
- Lessons to Help Avoid a ‘Weinergate’ by Jacqueline Baron, June 20, 2011
Message Delivery and Presentation
- Happy Holidays from the Subway Platform by Nancy Martira, Dec. 12, 2011
- Tech Check: How to Best Write Today’s New Technology Terms by Joseph Priest, Oct. 11, 2011
