More than 900 Ketchum employees around the world recently participated in KSR Month, our global month of service, supporting 45 non-profit organizations. As part of the initiative, I was randomly selected to tell my personal story about my, and my office’s, volunteer experience.
As we prepared our third CSR Report, which published today, I found myself reflecting on just how far we’ve come since Ketchum embarked on a journey to make a difference in our communities, and the lessons we’ve learned along the way. It also made me think about what we intend to do in the future […]
A number of years ago we were wrapping up a very promising pitch to a FTSE 100 company on an ambitious multi-million pound CSR initiative when one of the key decision-makers asked, reasonably enough, “What does YOUR company do for itself for CSR?” We hemmed. We hawed. We fumbled our papers nervously. And tried to […]
International Corporate Philanthropy Day, a day designed to build awareness of corporate-community partnerships and inspire businesses to engage in philanthropy, is the perfect time to celebrate the CSR work done by companies and communities that contribute to positive world change. From supporting literacy programs in Africa and Asia to local community volunteer programs around the […]
As global director for Ketchum’s social responsibility program, or as we call it, KSR, I recently had the opportunity to lecture at the University of Alabama on the topic, “Using Communications for Positive World Change.” With studies revealing that 72% of students feel having “a job that can make an impact” is essential to their […]
Last November, I sported a moustache for the first time ever. I’ll do so again this year. Not because it suits me (it does not), but because it’s a remarkably simple way to start a conversation about a topic that seems altogether neglected: men’s health. Men are notoriously reticent when it comes to their health, […]