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Easing into 2021: Five Tips to Make the Best of a New Year

Easing into 2021: Five Tips to Make the Best of a New Year

by Amanda Kowal Kenyon| January 6, 2021

This post has been updated since its original publication. Like many in the professional services world, I spent the first week of 2021 re-acclimating to work following an extended holiday break. Though unexpected events here in the U.S. caused many of us to hit pause on some of our plans, it’s not too late to […]

PR 101: 5 Questions PR Students Are Afraid to Ask

PR 101: 5 Questions PR Students Are Afraid to Ask

by Shawn Paul Wood| June 1, 2016

With the amount of college students trading in their diplomas for the moniker of aspiring PR professional increasing by the day, I am starting to have flashbacks to my college years. The writing tests; the professors who immediately taught you that ‘Buzzword Bingo’ would be expected in the random conference room; the coiled binders teeming […]

A Career Coaching Blueprint for Newly Minted Managers

A Career Coaching Blueprint for Newly Minted Managers

by Anna Chekhomova| January 14, 2015

The words, “Congratulations on your promotion to manager!” are exciting to hear coming from your boss. Depending on the company and role, it can mean many things—from being responsible for larger client relationships to growing your business. Likely, it also means you are now responsible for your team’s professional development and advancement. Put another way, […]

Less Is More: The Redundancy Trap

Less Is More: The Redundancy Trap

by Derrick Mitcham| December 10, 2014

It’s no secret: PR and corporate communications professionals spend an extraordinary amount of time writing. Yet, we often don’t have time to review our work to ensure it’s as effective as it could be. When editing other people’s writing, and admittedly sometimes my own, I notice people falling into the redundancy trap. In conversation, it’s […]

What Makes a Great Leader in PR? (Video)

What Makes a Great Leader in PR? (Video)

by Julie Ferriot| December 5, 2014

As global director for Ketchum’s social responsibility program, or as we call it, KSR, I recently had the opportunity to lecture at the University of Alabama on the topic, “Using Communications for Positive World Change.” With studies revealing that 72% of students feel having “a job that can make an impact” is essential to their […]

The 3 Essentials of a Great Agency

The 3 Essentials of a Great Agency

by Anna Chekhomova| December 3, 2014

As my six-year anniversary at Ketchum Maslov came and went, I began thinking about what has really inspired me at the agency over the years, and what exactly makes an agency stand out from the pack. While there are countless things that I believe can make any company a great place to work, there are […]