Posts:Book Reviews

On the Bookshelf: New Year Reads

by Jeff Lewonczyk| January 7, 2013

Start 2013 off right with words of wisdom and insights from some intriguing and provocative writers. These books encompass storytelling, creativity, analytics, branding, and more in order to help you kick off the year with some fresh insights. Which ones pique your interest the most?

On the Bookshelf: Back to School

by Jeff Lewonczyk| September 10, 2012

  I love to read all year round, but the back-to-school month of September makes me particularly excited to pick up new books and learn new things. Here are six recent and upcoming releases that I’m looking forward to getting my hands on this fall.

Book Review: The Business of Influence by Philip Sheldrake

by Girish Balachandran| February 23, 2012

The first book I read on the subject of Influence was by Dr.Robert Cialdini. He wrote about the psychology of persuasion and explains why people say “yes” and how to apply these understandings to everyday life. Philip Sheldrake’s book on the Business of Influence moves the conversation from influencing individuals to how organizations exert influence.

Ice and Whisky: There’s Much to Learn from Century-Old Stories from the South Pole

by Geoffrey Rowan| February 21, 2012

Harvard B School Prof. shows how polar explorers’ world looked like our “new normal” The South Pole has never seen so much traffic, 100 years after Norway’s Roald Amundsen and Britain’s Robert Scott famously (and tragically for Scott) raced to get there first. A steady stream of tourists are making their way to the deep, […]