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Ketchum D.C. Announces Digital Strategy and Consumer Health Client Service Senior Hires
Tim Weinheimer and Rebecca McCuiston have joined Ketchum's Washington, D.C., office, where Weinheimer will support Ketchum's digital and social media efforts at Ketchum Digital and McCuiston will support consumer and brand marketing at Ketchum's Well-Connected group.
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Beth Harris Joins Ketchum Sports and Entertainment as Senior Vice President, Director of Entertainment
Beth Harris, former Executive Director of Marketing for Disney ABC Television Group’s Business Development and Digital Media division, has been appointed Senior Vice President and Director of Entertainment for Ketchum Sports and Entertainment.
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Perspectives Online Magazine: Cultivating and Communicating Innovation
People are talking about it everywhere – from newsrooms to boardrooms to classrooms. But it’s more than the latest buzzword. Innovation is a primary driver of business success. And it intersects with communication at multiple points.
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Society for New Communications Research Recognizes Zócalo Group for its Digital Footprint Index
Zócalo Group, a full-service word-of-mouth marketing agency and division of Ketchum and Omnicom Group, has been awarded the 2009 Excellence in New Communications Award for Measurement Innovation for its new social media diagnostic tool, the Digital Footprint Index.
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Wall Street Journal Selects Ketchum Pleon as Agency Partner for Its Future of Finance Initiative
The Wall Street Journal has selected Ketchum Pleon as its agency partner to develop communications strategy and media relations for the Journal’s Future of Finance Initiative, a unique international conference that addresses the most urgent priorities for global economic recovery.
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New Book Applies Proven Investment Strategies to Rebuilding Corporate Trust
Joachim Klewes and Robert Wreschniok of Ketchum Pleon, editors of a new management book titled Reputation Capital: Building and Maintaining Trust in the 21st Century, will be discussing their strategies and other aspects of reputation management at the European Centre for Reputation Studies’ (ECRS) fourth annual international symposium, on Nov. 13, in Munich.
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New Energy Specialty Helps Companies Succeed Amid Energy Revolution
Ketchum has announced the launch of Ketchum Energy, a specialty group focused on helping clients differentiate and advance their brands, products and positions in the dynamic energy industry.
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Ketchum Announces CEO Accelerator to Maximize Investment in CEO Through Effective Communications
Ketchum has announced a new communication program to help corporations position a new CEO for success and protect the financial and reputational investment corporations place in a new leader.
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