Creating the Department Store of the Future

The headline of the lead story in The Wall Street Journal said it all: "Retailer Federated is in Discussions to Buy Rival May." That story, leaked to the Journal by an unknown source, set off more than a month of rumor, speculation and intense negotiations as Federated Department Stores and May maneuvered for position in what would become one of the largest M&

 
Ellen DeGeneres Pushes Orville Redenbacher’s Popcorn During Countdown to Oscars

Orville Redenbacher’s joined forces with The Ellen DeGeneres Show to copromote Ellen’s debut as host of the 79th Annual Academy Awards and Orville Redenbacher’s return to television advertising.  
 
Challenge

 

Ketchum and TBWA\RAAD\PR Create Joint Venture in Middle East; Firm Will Be Known as Ketchum Raad Middle East
Ketchum and Ketchum Pleon Announce New Change Management Business, Ketchum Pleon Change
David Gallagher Identifies the Attributes of Successful PR Professionals
Video: Ann Wool Shares Insights on the PR Challenges and Opportunities of the Winter Olympics
Ketchum Pittsburgh Wins Eight Honors at Public Relations Society of America Renaissance Awards
Ketchum Named a Finalist for 11 Awards from PRWeek Magazine
Barri Rafferty Speaks at “A Conversation with New York's Female PR Leaders” Event on March 8
Kelley Skoloda Appears at 6th Annual Marketing-to-Women Conference on April 21

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