NEWS + VIEWS
Posts:June 2010, Uncategorized
Plinth People
Been to Trafalgar Square lately? In the northwest corner, on the infamous “empty” fourth plinth, there’s now a stunning work of art called “Ship in a Bottle.” It’s a replica of “HMS Victory” – the ship in which Admiral Lord Nelson’s scored his decisive naval victory in 1805. Trafalgar Square itself stands as something of […]
The Culturalist
As the temperature hit heat hotter than the pizza ovens at Keste, the Culturalist discovered some extraordinary heat in Times Square this past weekend. New York’s hottest megastore, a 90,000 square foot branch of retailer Forever 21, opened to thousands of shoppers in Virgin Records former quarters. With a décor that looks like Versailles on […]
In a Flap Over Mudguards and Salesmanship in Beijing
by Nick Wheeler| June 25, 2010
Salesmanship is at the heart of public relations. As public relations practitioners, we develop strategies and tactics to help companies establish their reputations so that people trust them, because only when people trust a company will they consider purchasing its products or services. We use creative branding programs to differentiate our clients’ products or services […]
Word of Mouth Marketing Association Conference 2010
A group report from Joe Becker along with Ben Foster, Ketchum Vice President and Digital Strategist, and Stephanie Miller, Ketchum Social Media Specialist. The 2010 Word of Mouth Marketing Association (WOMMA) School of WOM was recently held in Chicago, and the social media community has been buzzing about trends, key learnings and the most-talked-about tweets. […]
Best People or Best Ideas?
by Petra Sammer| June 22, 2010
If you have to choose between ideas and people – which do you choose? What’s more important? To have the best ideas to solve your problem or to have the best people on your team? Ed Catmull, Oscar Award winner and President of the Walt Disney Animation Studios and Pixar Animation Studios has the […]
Globish Friends
I must have half a dozen friends who have told me they learned English by watching the American TV sitcom, “Friends.” My buddy Akmal from Uzbekistan even has the accent from his favourite character, Joey. (I have to say it was a little odd to hear him say “Hey! Fuggetaboutit!” — perfectly in character, in a street […]
