NEWS + VIEWS
Posts:April 2021, Trends
There Are No Good Guys or Bad Guys in Food
In food PR and communications, part of our job is to tell stories. But too many stories have heroes and villains, and the world of food production isn’t quite that simple. I’ve spent a better part of my career in the meat industry. I am passionate about animal protein on many levels: nutritionally, environmentally and […]
What Does Healthcare’s Future Look Like Post-COVID-19?
by Anya Kotova| April 28, 2021
To predict the future of healthcare in the U.S., let’s start with its past. The modern centralized healthcare system arguably originated following the 1918 influenza pandemic, which changed the way healthcare was provided around the world. The crowd-driven nature of influenza forced us to rethink the way we cared for people. It moved us away […]
The Year of the Employee Influencer
by Tamara Norman| April 27, 2021
A year into the pandemic, employees aren’t “returning” to work—they’re redefining it. In this charged environment, the dual role of the workforce as both audience and advocate has never been more crucial. Whether these key stakeholders work on the front line, in the back office or what may now be a permanent home office, employee […]
Why We’re Optimistic This Earth Day
Last year’s Earth Day hardly seemed like the appropriate time to celebrate the event’s 50th anniversary. But a year later — with confidence that a vaccine will curb a devastating global pandemic — there is renewed hope for our future and the health of people and planet. In the spirit of that sentiment, Ketchum’s team […]
