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Posts:January 2015, Target Marketing

The Strategic Planning Cookbook: 4 Essential Ingredients

by RP Kumar| January 7, 2015

Throughout my career in Strategic Planning, many people have asked me what qualities best characterize Planners. I’ve come to realize that at the heart of it all, there is one overarching truth, as applicable to Planning as it is to haute cuisine: It’s not about process… it’s about craftsmanship. Below are the four essential ingredients […]