NEWS + VIEWS
Posts:September 2020, Purpose
Real Talk, Real People, Real Issues: A Conversation with Activist Corey Rae
by Amanda Gadaleta Alonso| September 25, 2020
Corey Rae, the world’s first transgender prom queen, recently joined us for a compelling virtual discussion as part of Ketchum’s ongoing internal DE&I series “Real Talk, Real People, Real Issues.” As a woman of trans experience who is now an activist, actress, model, speaker and writer, Corey has found success working with brands, speaking at […]
Five Trends That Will Define UNGA and Climate Week 2020
by Jonathan Younger and Kenya Alvarado| September 17, 2020
We recently made the case that this year’s historically unique United Nations General Assembly (UNGA) and Climate Week—set to kick off later this week—presents a one-of-a-kind opportunity for companies to assess and clarify their purpose strategies and define their roles in the post-COVID global recovery. As a microcosm of the challenges the world is facing […]
Listen or Lead? UNGA and Climate Week Offer a Moment to Assess a Company’s Purpose
by Jonathan Younger and Kenya Alvarado| September 10, 2020
As the global COVID-19 pandemic forces agenda-setting conferences to go virtual, this year’s United Nations General Assembly (UNGA) and Climate Week—beginning Sept. 18—offers a pivotal moment for companies and brands to assess the strength of their purpose strategy and their ability to meet the challenges of a global recovery. Historically each fall, leaders in sustainability […]