NEWS + VIEWS

by Ryan Shell| September 27, 2011

In addition to being a bit of a nerd (which they say is the new black), I’m also a long-time blogger. My latest blog project is a fashion blog and I’ve had a lot of fun building out the site and creating somewhat of a community. And yes, a guy can have/run a fashion blog.

by Ryan Shell| September 23, 2011

Facebook certainly turned things upside down this week didn’t they? I’m pretty excited to see the evolution of the site over the next couple of weeks, primarily because some incredibly cool functionality is going to come out. It will be great to see how said functionality impacts businesses, and the new opportunies that will be created. […]

by Jonathan Kopp| September 22, 2011

I’ve been hearing a lot of questions surrounding Facebook‘s latest offering, “smart lists.” In this blog post, I plan on answering some of those questions. So, take a seat, take a deep breath, relax, and let’s talk Facebook. TechNewsWorld recently asked me, “How does Facebook’s new “smart lists” differ from Facebook’s previous options for organizing […]

by Paul M. Rand| September 20, 2011

This post originally appeared on the blog The WOMMA Word, a blog by the Word of Mouth Marketing Association.   As Social Media Week Chicago begins, we’re honored to be among 12 global cities participating in this international event. The week-long conference is a platform to connect people, content and conversation around current, best and […]

by Ryan Shell| September 16, 2011

Today’s edition of Digital Tweets from Ketchum Peeps is packed with great information. From the evolution of Gowalla to Twitter analytics to the “Four Biggest Blunders Hurting Your Brand” when it comes to Facebook marketing, there’s some great information to take in.   Enjoy! By @RyanShell ““Gowalla Is Reborn As A Beautiful App For Travel […]

by Alan Danzis| September 13, 2011

I recently wrote a post for the blog PR at Sunrise where I offer some thoughts on how we in PR can use “gamification” to re-engage consumers during ordinary tasks that cause us to interact with our brands.  If we made it more like a game, would they pick our brand? Would they be re-energized? […]