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Posts:March 2014, Measurement

Facebook Drives 3.5x More Traffic to News Websites Than Google

by Danny Whatmough| March 17, 2014

An article by Derek Thompson in The Atlantic reveals some fascinating research that nods to the fact that social media has, over the last 12 months, become a de facto source of traffic for news websites. Analysis of data from the BuzzFeed Partner Network (which includes popular sites like BuzzFeed, the New York Times and […]