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Posts:March 2012, London

“Damned if you do, damned if you don’t?”

by Chris Abell| March 14, 2012

Manufacturers and retailers of food and drink brands are negotiating an increasingly tricky and complex environment in the UK regarding the health credentials (or lack) of their products. According to the Department for Health, if current trends continue, 90 per cent of British adults will be overweight or obese by 2050 and 9 million Brits […]

60 Seconds with Ketchum: Being Prepared for a Crisis

by Aimee Bateas| March 14, 2012

Be prepared or prepare to fail. When dealing with a crisis, your business needs a strong leader, team and crisis response plan to come out on top. Never suffer another disastrous communications effort in crisis again! Check out Jo-ann Robertson’s top-tips for handling any catastrophe that may hit your business.