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4 Podcasts To Get You Smart on All Things Influencer Marketing

by Katie Stoller| May 13, 2020

Whether we’re exercising, doing chores or just trying to unwind, listening to podcasts – is a great way to relax and get informed during this global pandemic. As Ketchum’s Influencer team has used this time to continue seeking out resources that keep both our team and our colleagues across the agency abreast of the latest […]

Hot Right Now: The Rise of the Nano-Influencer

by Deanna Dugo| November 25, 2019

They live among us – walking, talking, creating, posting, sharing. You might know one. You might even be one. Who are we talking about? The elusive nano-influencer. In an influencer culture where authenticity and engagement are arguably more desirable than reach alone, these small but mighty creators are quickly gaining notice from brands and agencies […]