Posts:February 2012, Healthcare

New Healthcare Communication Book Helps Fill Gap Between Industry and Communication Issues

by Greg Dauphin| February 14, 2012

In the last decade, the world of healthcare has been rocked by not only industry changes, such as governments’ evolving role in providing healthcare as well as revolutionary advances in pharmaceuticals and medical technologies, but also by communication changes, including the advent of direct-to-consumer marketing along with the rise of social media. To tie together […]