Posts:February 2016, Digital

Facebook Reactions: What You Need to Know

by Amit Wadehra| February 24, 2016

Facebook finally unveiled Facebook Reactions, the expanded Like button reactions, around the world. For the first time, you’ll now be able to react to friends’ posts with something other than a “Thumbs Up.” Testing began in Spain and Ireland late last year and, through that testing, two reactions were deleted: “Yay” and “Confused.” The test […]

Influencing the Influencers

by Doris Christina Steiner| February 9, 2016

The people who lead opinion have changed, but relationship building remains the same (click to tweet). Remember those days when only journalists, selected A-list celebrities and some wise men and women seen on the TV defined what was important, necessary or entertaining? Me neither. Now almost anyone can influence how the public think about brands […]