Posts:June 2014, Culture and Trends

World Passion

by Fernando Neves| June 13, 2014

The World Cup is the single greatest sports competition on the planet. This year, host country Brazil – my hometown and where soccer reigns – will be looking to win its sixth title on it’s own home pitch. But the World Cup goes far beyond sport; it’s a marketing machine uniting people from diverse cultures […]

The World’s Toughest Anti-Spam Law and You: No More Mr. Nice Canuck

by Geoffrey Rowan| June 5, 2014

The caricature of a typical Canadian is hockey-mad and polite to a fault, but that image – true or not – may change when the world’s toughest anti-spam law comes into effect in Canada on July 1. No more Mr. Nice Canuck. The relationship between Canada and the U.S. has been so cozy for so […]

10 Things We’ve Learnt from KPCB’s Internet Trends 2014 Report

by Stephen Waddington| June 3, 2014

Mary Meeker, a partner at venture capitalist Kleiner Perkins Caufield & Byers (KPCB) has published her annual Internet Trends report. The 150+ page report is packed with valuable data and insight about Internet trends. Here are some highlights and my take on the implications for brand marketing and organisational communication. Huge growth in devices Highlight: […]